Simon Farrell

Chief Technology Officer

Simon Farrell

Simon is a passionate technologist with more than 17 years’ experience across Australia, USA, Europe, the Middle East.  Simon joined SocietyOne in March 2018 after spending 12 months working for Si Ventures, building a travel startup environment and helping to grow a travel wholesales business.

Simon was previously the CTO at RedBalloon where he was responsible for driving a digital transformation and helping to extend the brand into new verticals.   He has worked in previous CTO roles including PINCHme, an Australia startup, that he launched in Australia and New York, and Octopus, at Marketing Agency in Dubai where he managed a $50M account for Toshiba.   Prior to this Simon spent 10 years in various positions honing his experience as a software engineer.

Simon is also an entrepreneur at heart and has launched and sold his own startups including DoggyBag, an online Dog Food Delivery service that he successful sold in 2015.

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