Matt co-founded SocietyOne and was CEO of SocietyOne in its start-phase before handing over to Jason Yetton in March 2016, when he became Chief Innovation Officer. He was appointed a Non-Executive Director of the board in September 2016. Prior to setting up SocietyOne, Matt was the CEO of Memetrics, a data and analytics technology business based in San Francisco which he sold to Accenture in 2007.
Matt spent the next four years as the Partner responsible for leading Accenture’s marketing data management and analytics team from San Francisco. Matt's practice was centred around large-scale digital transformation projects with a focus on innovative technology adoption within the enterprise.
Matt started his career as a lawyer and worked for Minter Ellison in Australia and Kim & Chang in Korea.
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